NSPRA Front-Runners

NSPRA Front-Runners are members identified by the NSPRA Executive Board as emerging leaders who are doing outstanding work for their schools, their chapters and for NSPRA.The annual distinction recognizes four members, each from a different NSPRA region.

Each Front-Runner receives recognition in an issue of e-Network, NSPRA's monthly member-only e-newsletter, as well as a commemorative plaque during the NSPRA Celebration of Achievement and Annual Meeting, which is held during the Seminar each summer.

2017-2018 Front-Runners

Check back soon to see our next featured Front-Runner for 2017-2018.
This month's featured Front-Runner:

Becky Bean

Becky Bean
Becky Bean

Current title: Communications Manager, South Carolina School Boards Association, Columbia, S.C.

Alma Mater: Anderson University

My PR motto: When everything is important, nothing is important.

I am inspired by...colleagues and friends that gracefully and successfully balance work, family, friends and fun.

Favorite professional fantasy: Public Relations for Clemson University football — Go Tigers!

Current communication tools I use the most...are social media and cell phone.

Communication tools I rarely use anymore...are fax and printed newsletters.

Greatest PR success: Relationships. The greatest PR tool is found in the relationships we make — with colleagues, parents, students, constituents and community leaders. We are collectively the voice for public education.

Greatest communication challenge: Effectively communicating to multigenerational audiences, from Baby Boomers to Millennials.

A strong communication program supports student success by...building a team of advocates and cheerleaders who work to keep the focus on children.

My favorite part of my job is...working with a dedicated team to train and lead school board members and community leaders to advocate for South Carolina public schools and children.

I believe school PR/communications is...essential for the success of public schools and educational organizations. We have to tell the success stories of our students and schools.

Joining SC/NSPRA helped me...expand my knowledge of school PR, grow as a leader and make lifelong friends.

I’m an NSPRA member because...I value the support and networking that comes from NSPRA professionals and friends.

My epitaph: Seriously?

Past Front-Runners

Click the years to show or hide the Front-Runners for that year. Click the person's name to see the full eNetwork profile (available to NSPRA members only.)

(Note: These profiles reflect responses at the time of selection.
The person may have since changed jobs or districts.)


Danielle Clark, APR
Executive Director of Communications
Poudre School District
Fort Collins, Colo

David Beil
Community Relations Director
Central Kitsap Schools, Silverdale, Washington

Danielle (Dani) Brink
Director of Community Relations
DuPage High School District 88, Addison, Ill.

Kristin Magette, APR
Director of Communications
Eudora (Kan.) Public Schools


Lesley Bruinton, APR
Public Relations Coordinator
Tuscaloosa (Ala.) City Schools

Carla Pereira, APR
Manager of Communications
Peel District School Board, Mississauga, Ontario

Tom Scheidel
Public & Media Relations Coordinator
Allegan (Mich.) Area Educational Service Agency

Tierney Tinnin
Senior Communications and Community Relations Officer
Oklahoma City Public Schools


Curtis Campbell
Director of Communications
Sunnyside (Was.) School District

Jason Gaston, APR
Coordinator of Public and Media Relations
Hoover City (Ala.) Schools

Kala Morrissey
Communication Specialist/Webmaster
Papillion-La Vista School District, Papillion, Neb.

Heidi Vega
Director of Communications
Arizona School Boards Association, Phoenix, Ariz.


Teri Kranefeld
Manager of Communications
Harford County Public Schools, Bel Air, Md.

Zac Rantz
Director of Communications
Nixa (Mo.) Public Schools

Dan Sherman
Director of Communications
Questar III BOCES, Schodack, N.Y.

Kim Yielding
Manager, Communications & Public Relations
District School Board of Niagara, St. Catharines, Ontario, Canada


Mychal Frost
Public Information Officer
Clover (S.C.) School District

Carrie Hilger, APR
Director of Communications
West St. Paul-Mendota Heights-Eagan Area Schools, Mendota Heights, Minn.

Stephen Nichols
Public Information & Community Relations Officer
Folsom Cordova USD, Rancho Cordova, Calif.

Casey White-Zollman
Director of Communication & Print Solutions
InterMountain ESD, Pendleton, Ore.


Tim Bullis
Director of Community Relations
Chesterfield County (Va.) Public Schools

Jill Filer
Director of Communications and Community Relations
Harrisonville (Mo.) School District

Briget McGuiggan, APR
Community Relations Coordinator
Orland School District 135, Orland Park, Ill.

Jessica Scheckton
Program Manager
Capital Region BOCES Communications Service, Albany, N.Y.


Danielle Gittus, APR
Public Relations Specialist
Oakland Schools, Waterford, Mich.

LaTarzja Henry
Executive Director of Communications
Charlotte-Mecklenburg Schools, Charlotte, N.C.

Trinette Marquis
Director of Communications
Twin Rivers Unified School District

Gracie Valle-Chimal
Community Relations Liaison
Pasco (Wash.) School District