About NSPRA
Become a Member
Need a little help demonstrating the value of NSPRA Academy to your boss or board? Check out the toolkit we've put together below. Customize as needed and help demonstrate the value you can bring back to your district or organization by enrolling in the NSPRA Academy program!
STEP 1: Provide examples of how your participation in the NSPRA Academy program aligns with your district's or organization's goals. The program's New Professionals track provides school public relations practitioners newer to the field the opportunity to gain skills, training and knowledge critical to the role. For mid- to senior-level communicators and district leaders, the Strategic Communications track is ideal for professionals ready to lead with purpose. For professionals responsible for leading their district through high-pressure situations, the Crisis Communications track prepares you to plan ahead, respond effectively and rebuild trust after a crisis. It equips you with tools, tactics and the confidence to lead when it matters most.
STEP 2: Emphasize the value of NSPRA Academy. The average cost of one graduate class is nearly $4,000! By contrast, NSPRA Academy offers enrollees focused, targeted learning in specialized areas of school public relations practice that will help enhance the effectiveness of your school communication programs and initiatives immediately for a fraction of the cost. NSPRA Academy tracks deliver in-depth, actionable professional development for a fraction of that price—with flexible bundles and à la carte options designed to meet your goals and budget. The impact is immediate.
STEP 3: Make your case in writing. Download sample messaging and customize as needed to help your boss or board understand how the actionable ideas and strategies you'll learn throughout the program will help enhance the effectiveness of your school communication programs and initiatives.
Back to NSPRA Academy