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Join Us for the NSPRA 2023 National Seminar

July 16-19, 2023 
Union Station Hotel, St. Louis, Mo.

This year's Seminar marks the return of a fully in-person event!

Destination Success is the only stop scheduled on the NSPRA 2023 National Seminar train, and we can't wait for you to jump on board!

Save the date to join colleagues from across the United States, Canada and beyond on July 16-19, 2023, at the Union Station Hotel in the electrifying city of St. Louis, Mo., for the largest communications-focused professional development event for school public relations professionals and education leaders!

NSPRA 2023 Seminar

Registration and Hotel Block


Now Open!

Registration for the NSPRA 2023 National Seminar and the hotel room block portal are now open!

Registration Information Hotel Information

NSPRA 2023 Seminar

Pre-Seminar Workshops


Arrive Early and Learn More!

Maximize your NSPRA 2023 National Seminar experience by registering for enriching pre-Seminar workshops on July 15-16!

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NSPRA 2023 Seminar

Schedule at a Glance


Plan Your Days

Check out an overview of NSPRA 2023 scheduled events, session blocks and more to start planning your Seminar experience.

Schedule at a Glance


Seminar Registration

Book Your Room

"The NSPRA National Seminar is the best possible professional development you can receive in school PR."

— NSPRA 2022 National Seminar Attendee

Seminar Highlights

Attendees will enjoy hallmarks of the NSPRA National Seminar such as:

  • Deep-dive Amplify Sessions that explore innovative strategies and skills through hands-on learning and stories of communication successes, challenges and lessons learned.
  • Streamlined Skill Sessions on timely and relevant school PR topics from strategic planning and crisis communications to engagement strategies and marketing—and so much more.
  • Time-saving Gold Mine mini-sessions on proven, practical ideas for effective communications.
  • Daily networking opportunities during job-alike sessions, regional colleague connections, lunches and receptions.
  • Access to industry partners, member services and career help in the Marketplace.
  • National award celebrations.

Plus, look forward to many NEW and exciting program features to be announced in 2023! NSPRA members enjoy significant savings on Seminar registration as part of their member benefits! Not a member yet? Check out the value of NSPRA membership and join us! Discounted Seminar registration rates will also be available for communication professionals whose superintendents register to attend and for multi-person communication teams.

General Session Keynote Speakers

Robyn Benincasa and Michael BonnerAccelerating the journey to success are this year's dynamic and innovative keynote speakers. Thought-leaders in education, engagement and teamwork, Robyn Benincasa and Michael Bonner will address timely topics and issues relevant to school communication professionals during the Monday and Tuesday General Sessions. Attendees will leave feeling empowered to make a difference in their districts and organizations. 

Explore St. Louis

New in 2023! Fully experience the Seminar host city during one of two tours by Destination St. Louis—the Sights of St. Louis Tour and the Baseball & Brews Tour—on Sunday, July 16, from 10 a.m. - 3 p.m. CT. Space is limited, and advance registration is required by Sunday, June 25. 

Or explore some of the top-rated attractions the city has to offer on your own, many of which are located right at the St. Louis Union Station Hotel—the location of the 2023 Seminar.

Fish in an aquarium, St. Louis Aquarium - ON PROPERTY
With more than 13,000 animals, over 250,000 gallons of water and dozens of world-class animal habitats and indoor activities, the St. Louis Aquarium is one of the hottest tickets in town and a blast for all ages.
The St. Louis Wheel lit up at night. The St. Louis Wheel - ON PROPERTY
The fully enclosed, climate-controlled gondolas of the magnificent observation wheel lifts guests 200 feet above the street for an incredible view of the St. Louis skyline.
Light show on the ceiling of the hotel lobby. Light Show, Ropes Course, Mini Golf, Carousel and More - ON PROPERTY

From daily 3-D light shows in the spectacular Grand Hall lobby of the hotel to an onsite indoors rope course, 18-hole mini-golf course and a classic amusement park style carousel, there's no shortage of fun to be had between sessions.

St. Louis Gateway Arch in the sunset. Gateway Arch - 25-MINUTE WALK FROM HOTEL

At 630 feet tall, the city's iconic Gateway Arch is America’s tallest monument. Take a tram ride to the top, explore the museum or take a riverboat tour to take it all in.

Bag on peanuts and and a baseball. Busch Stadium - 15-MINUTE WALK FROM HOTEL

Catch a ballgame at the 46,000 seat retro-style downtown ballpark. Currently scheduled to play against the home team of the St. Louis Cardinals during the 2023 Seminar are the Washington Nationals and the Miami Marlins.

Check out the video below from the Missouri School Public Relations Association (MOSPRA), the 2023 Seminar's host chapter!

"I highly recommend this Seminar to everyone, from seasoned professionals to newcomers to school PR, from one shop wonders to those with large staffs. It’s just a great opportunity to learn from the best and go back to your district pumped up and full of amazing ideas!" 
- NSPRA 2022 National Seminar Attendee

We can't wait to meet you in St. Louis!


Thank You to Our Gold Sponsors


K12 Insight



Smore TargetRiver


Thank You to Our Silver Sponsors

Just FOAI TeacherLists ThoughtExchange


Thank You to Our Seminar Supporters
Alboum AlwaysOn Anntoine Marketing + Design Apptegy ASBO International

Caissa CaptapultK12 CESO CEL Circlescapes Civic Plus
Class Intercom ECRA Group Edlio Granicus kartoonEDU Loop
Niche Peachjar Possip Public School Marketing Services Rally Rhodes Branding

Rise Vision #SocialSchools4EDU Story Fuel