National Seminar Make Your Case

We know getting budget approval for professional development isn’t always easy. That’s why we’ve created this ready-to-use Make Your Case Toolkit—to help you advocate for your attendance at the NSPRA 2025 National Seminar, the premier event for school communication professionals, superintendents and education leaders.

From aligning with district goals to demonstrating return on investment, these resources will help you clearly communicate the value of attending NSPRA 2025.

✅ Step 1: Connect Attendance to District Goals

Help your supervisor or superintendent see how Seminar takeaways align with your district’s priorities. With 150+ learning sessions covering the most pressing topics in school communication, you’ll leave with actionable strategies and tools that directly support your district’s communication goals. Session topics include:

💡 Step 2: Highlight the Return on Investment

Show that NSPRA 2025 offers unparalleled value—all in one place.

Numbers above are representative of industry standards for professional development offerings.

That’s a high-impact learning experience at just a fraction of the cost of comparable opportunities.

📝 Step 3: Make the Ask

Use our downloadable sample messaging templates to request approval. Customize the content to fit your role, your department's priorities and your district’s communication goals. Clearly outline what you plan to learn—and how you’ll bring that value back to your schools.

Customizable Justification Letter

Talking Points Cheat Sheet

Follow-Up Plan Template to Share

Back to Main Seminar Page