Communities nationwide are yet again faced with trying to process an act of violence with impacts that reach far beyond Memphis, Tenn. NSPRA offers five strategies for school public relations professionals who want to prepare for communications during these challenging times.

As we continue to reflect on and process the incredibly tragic and senseless school shooting that left 21 people dead at Robb Elementary School in Uvalde, Texas, earlier this week, a stoic truth remains: As school communicators, we know this could happen in any of our communities.