School communications work can look very different depending on your role, your team and the communities you serve. This fall, NSPRA Academy offers focused learning built around the real work school communicators are navigating every day.

This three-part series explores how to apply the strategic process of research, planning, implementation and evaluation (RPIE) to practical tools that shape communications success: job descriptions, performance evaluations and hiring interviews.

NSPRA is proud to announce recipients of the 2025 Golden Achievement Awards and 2025 Publication and Digital Media Excellence Awards.

This year’s national honorees exemplify leadership and innovation in communication, driving meaningful change in schools and communities across the country.

Each year, NSPRA celebrates School Communicators Day on the second Friday in May in recognition of the incredibly valuable work of school public relations professionals. In 2024, School Communicators Day is Friday, May 10.