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Practical Guides for School Business and Communications Teams

Author: NSPRA Staff/Thursday, March 12, 2026/Categories: News

The National School Public Relations Association and ASBO International have partnered to release a collection of guides designed to help school districts communicate about finances with greater clarity, transparency and trust.

Together, these resources offer practical guidance for finance and communications professionals—whether you’re working as a team, preparing for budget season, navigating facilities conversations or managing messaging without a communications department.  

The collection includes four practical guides, each focused on a key area of school finance communication, with releases rolling out over the coming months. Part I is available now below.

Part I: Align Communications
and Finance
Align roles, reduce jargon and
translate complex financial
information into clear,
community-focused messages.
Part II: Plan Budget
Communication Early
Coordinate audiences, roles and
shared materials so finance and
communications teams deliver
consistent messages.
COMING SOON
Part III: Explain
Facility Needs Clearly
Connect building conditions to 
student experience, safety and
equity  using clear, plain-
language  communication
COMING SOON
Part IV: Communicating
Without a Comms Team
Practical strategies for SBOs
and district leaders managing
financial messaging alongside 
other responsibilities.
COMING SOON

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