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NSPRA 2026 National Seminar

Your Guide to NSPRA 2026: Communications Leaders

Explore sessions designed for communications leaders shaping strategy, counsel and alignment.

For Leaders Driving Strategy and Trust

As school communication continues to evolve, communications leaders are being called on to advise leadership, guide strategy, build trust and support districtwide priorities. NSPRA 2026 offers sessions to help you strengthen your role as a strategic advisor and bring fresh ideas back to your district.

Sessions to Explore for Communications Leaders

Monday, July 20 | 8:30 a.m.

From Messenger to Strategist: How Communications Can Lead AI Integration in School Districts

Examine how communications can help guide district conversations around AI implementation and policy. Read more.

Monday, July 20 | 2:15 p.m.

Creating a Shared Vision: The Process Behind Communicating Our Strategic Plan

See how strategic planning and communication alignment can help move district priorities forward. Read more.

Monday, July 20 | 3:45 p.m.

Words That Work: Uniting Communities Around the Public Education Promise

Explore messaging approaches that help build trust and strengthen understanding of public education. Read more.

tuesday, July 21 | 8:30 a.m.

Leading Together: Practical Ways Communicators Can Help Principals Build Trust and Drive Vision

Explore practical strategies communicators can use to help principals strengthen trust, communicate vision and lead with confidence. Read more.

Tuesday, July 21 | 10 a.m.

From Communicator to Strategic Advisor: Leading When Trust Is on the Line

Learn how communications leaders can elevate their role as strategic advisors during high-stakes situations. Read more.

Tuesday, July 21 | 11:15 a.m.

Managing Meaning: How Narrative and Storytelling Accelerate Organizational Change

Explore how communication leaders can use narrative to support change, alignment and shared understanding. Read more.

wednesday, July 21 | 11:05 a.m.

Off the Shelf and Into Schools: Communicating Your District's Strategic Plan

Discover how communication leaders can bring district priorities to life through clear messaging, stakeholder engagement and consistent communication that turns plans into action. Read more.

Plus, be sure to check out the "Leading a Communications Team" pre-Seminar workshop, taking place Saturday, July 18!

Explore the Full Program

And Don’t Miss

⚡ NSPRA Micro Labs

Quick-hit learning for practical ideas and immediate takeaways.

Perfect for discovering new tools, tactics and workflows.

🛍️ Marketplace

Explore tools and solutions to support strategic communication work.

Meet vendors and partners serving schools and districts.

🤝 Networking

Connect with peers leading communication strategy across the country.

Share ideas, compare approaches and expand your professional network.

🎉 Opening Reception

Kick off the week with connection and New Orleans energy.

Meet colleagues from across the country before sessions begin.

What You’ll Bring Back

✓ Strategic Counsel

New ideas for strengthening your role as a strategic advisor and trusted member of the leadership team.

✓ Trust-Building Messages

Messaging approaches that strengthen understanding, confidence and support.

✓ Leadership Examples

Examples of communication leadership in complex or high-pressure situations.

✓ District Alignment

Fresh ways to align communication strategy with district priorities.

Ready to build your NSPRA 2026 experience?

Join school communication professionals and education leaders in New Orleans, July 19-22.

Register Now Explore the Full Program

Thank You to Our Gold Sponsors

 

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Thank You to Our Silver Sponsors

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