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School Communicators Day

School Communicators Day is May 9

Resources for School Communication Professionals
 
School administrators

Each year, the National School Public Relations Association (NSPRA) celebrates School Communicators Day on the second Friday in May in recognition of the incredibly valuable work of school public relations professionals. In 2025, School Communicators Day is Friday, May 9.

This year, in addition to celebrating our members and school communicators, NSPRA is also using School Communicators Day as an opportunity to continue providing district leaders and education professionals with further insights on the role of school communicators. 

This spring, NSPRA is reaching out to superintendents across the country with resources, reports and more to help them learn more about school communicators and your immeasurable value to your school system and communities.

We know school communicators don’t always take time to celebrate themselves—but you deserve it. Take a moment to explore a few fun ways to join in the spirit of School Communicators Day!

Celebrating YOU!

Below, hear from NSPRA President Heidi Vega, APR, as she wishes school communicators everywhere a happy School Communicators Day!

And, check out messages from superintendents and education leaders from across the country thanking school communication professionals for their incredibly valuable work.

Messages of Appreciation From Superintendents and Education Leaders

To: Kate Hughes, Director of Communications

"Kate is a highly dedicated, passionate, proactive, creative, optimistic leader!" - Dr. Kelly Tess, Superintendent, The Winnetka Public Schools

To: Stacy Quinones, Director of Communications

"Stacy Quinones is truly the voice and spirit behind how we tell our story." - Jeremy Batchelor, Superintendent, Youngstown City School District

To: Mary Ann McGann, School and Community Relations Coordinator

"Thank you Mary Ann McGann for keeping our school community informed, connected, and engaged." - Dr. Raymond González, Superintendent of Schools Westfield Public Schools

To: Lewisville ISD Communications Team: Samantha Fitzpatrick, Liz Haas, Nick Rooney, David Zamarripa, Nick Gravois, Savannah Pyron and Luke Purvis

"Huge thanks to our incredible Comms team for keeping everyONE informed, connected, & inspired daily!" - Shawna Miller, Chief of Staff, Lewisville ISD

To: Christine O'Brien, Chief Communication Officer

"Our D2 Comms team is the heartbeat of our district creativity telling our story every single day." - Dr Wendy Birhanzel, Harrison School District 2

To: Laura Hrad, Communications Coordinator

"Laura is already a standout—creative, collaborative, and a fantastic addition to our team!" - Lori Andler Director of Administrative Services, Fridley Public Schools

To: Karen Misciagnia - Director of Communication

"Karen is a supreme professional, offering high levels of clear, effective & positive  communication." - Scot Prebles, Bay Village Schools

To: Jillian Thomas, Communications Coordinator

"THANK YOU to the amazing Ms. Thomas, who keeps our school informed, connected, and thriving!" - Hilda Orozco Delgado, Bellwood School District 88

To: Elmhurst District 205 Communications Team

  • "Tonya, Garret, and Tim are all deeply dedicated to the betterment of the students we serve."
  • "They creatively celebrate our community and share D205’s growth."
  • "Our communications team tells great stories with heart and purpose."
  • "Our comms team highlights achievements and initiatives through storytelling and updates."
  • "Here's to the team that goes above and beyond. To our Chief of Comms, the heart of the district!"
  • "Chelsea confidently communicates with all to inform, connect, inspire, and grow our district."
  • "Our amazing Comms team leads with heart and skill!!"

- Dr. Joe Schumacher, Ms. Kerry Leuschel, Dr. Kevin Rubenstein, Mr. Rudy Gomez, Soultana Montanez, Superintendent Mandy Epley, Dr. Keisha Campbell, Elmhurst District 205

To: Eric Johnson, Community and Outreach Manager

"He is committed to telling the district’s story with transparency and pride." - Dr. Sharon Johnson Shirley, Superintendent, Lake Ridge New Tech Schools

To: Curtis Campbell, Director of Communications and Amanda Ralston, Communications Specialist

"Curtis and Amanda build trust in our district through prompt, clear and interesting communications!" - Rebecca Miner, Superintendent, Edmonds School District

❤️ School PR Celebration Kit

Celebrate the Day On Social Media

Show your pride in the profession by printing and filling out one of our sign templates below. Hold it up, snap a photo and share it on social media on School Communicators Day (May 9). Use the hashtag #SchoolCommunicatorsDay and tag @NSPRA in your posts! 

Step 1. Choose your sign. Click the image and print.

Printable sign *** Printable sign *** Printable sign

Step 2. Snap a photo: Capture a picture of yourself holding the sign.​ See examples below.

I teach because example *** *** I'm a nurse because

Step 3. Share it on your personal social media channels on May 9 using #SchoolCommunicatorsDay and tag @NSPRA! And, upload it below!

Submit Your Photo

NSPRA members: Don’t forget to also share a photo of your School Communicator Identity from the scratch-off card we mailed you—post it on social media and join the celebration by tagging NSPRA!

scratch off mailer

Spread the Word About Your District's Communication Channels

Social media postCelebrate School Communicators Day by encouraging your community to stay connected! Use our customizable graphic templates and check out examples to create eye-catching posts that invite families and stakeholders to follow your district's social media platforms. Share these graphics in your newsletters and on your social media accounts to enhance engagement and keep everyone informed.​

Sample Graphics and Templates

Celebrate Your Colleagues

 

Send a personalized e-card to a fellow school communication professional on Friday, May 9, wishing them a Happy School Communicators Day!

Share Your Story and Win

School communicators, you are the best spokesperson for your profession - literally! Share why you love being a school communications professional with us and you'll be entered to win great school PR swag. You'll also be featured on NSPRA's social media channels!

School Communicators Day Tweets

Share Your Story

Beyond School Communicators Day

See how NSPRA is helping to champion the value of the school communication profession with district leaders, national education associations and the broader education community around the country.

Learn More

A Seat at the Table: Research on the Relationship Between Superintendents and School Communicators

SchoolCEO x NSPRA I April 2025

Read

Learn More

The Role and Value of School Communicators

NSPRA.org I Dec. 2023

Read

Learn More

Starting a School Public Relations Program

NSPRA.org

Read

Learn More.

Profile of a School Communicator

NSPRA.org I March 2025

Read

ASBJ

Districts are reaping benefits as they grow their communications staff and capacity

American School Board Journal I Jan. 2024

AASA Magazine

District Communication Pros Need a Seat at Your Table

School Administrator Magazine I Jan. 2024

Read

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