Become a Member
NSPRA’s SCOPE Survey—or School Communication Performance Evaluation—takes the guesswork out of communication by telling communication leaders how, when and on what topics their internal and external stakeholders want information.
The SCOPE Survey is a proprietary, standardized survey that has been used by nearly 100 school systems across the United States and Canada to capture both quantitative data and open-ended comments. For many of the key questions, NSPRA maintains cumulative, historical data to create benchmarks that clients can use to compare their results with other systems around the country.
The SCOPE Survey can be taken on any smart device or computer and is administered to three broad stakeholder groups: parents/families, employees and community members. (An optional survey for high school students is available upon request.)
Through a series of questions for these stakeholders, the survey uncovers:
The data gathered in the SCOPE Survey can then be put to immediate use to help your district share information more quickly and efficiently, and ultimately build greater understanding and support for your district’s strategic goals.
Survey clients complete a brief intake questionnaire, review the survey before it goes live and spread the word once the survey opens. NSPRA does the rest!
NSPRA staff will:
The SCOPE Survey is provided in English and auto-translated into Spanish at no additional cost. Approximately 40 additional auto-translated languages and options for district customization of all auto-translated languages are available for additional fees.
The SCOPE Survey is designed to align with NSPRA’s Rubrics of Practice and Suggested Measures publication, which provides national benchmarks for best practices in seven critical function areas of communications. Since 2015, NSPRA has been utilizing the survey in conjunction with communication audits and communication reviews, and the association owns the data gathered by the nearly 100 districts and educational service agencies, large and small, across the United States that have used it to gain insight into their communication strengths and challenges.
This collected data allows NSPRA to provide SCOPE Survey clients with comparative data in many key areas of communication, so they can see how their results align with other districts across the nation.
The NSPRA team continues to update and enhance the SCOPE Survey to improve the survey experience for users and the reporting data for clients, while also maintaining and adding to the benchmark data that makes it such a valuable tool for evaluating a communication program.
The SCOPE Survey can be administered at any point while a district’s schools are in session.
To learn more about NSPRA’s SCOPE Survey™, please fill out the form below. (Be sure to provide an estimate of your enrollment, which impacts pricing.) A member of NSPRA's auditing team will contact you to schedule a time to discuss the survey tool, process and pricing.