Module 2: Misinformation: Overcoming False Information in Small Districts

If you have any trouble registering via the website, please email mmcconnell@nspra.org.

In today's rapidly evolving information landscape, school districts, particularly small and rural ones, are increasingly vulnerable to the spread of misinformation and disinformation. From social media rumors to deliberate campaigns, false information can quickly erode trust, damage relationships, and divert precious resources. This module will equip you, the superintendent, with essential strategies to proactively prevent, effectively monitor, and decisively respond to misinformation, even without a large communications team. 

Drawing insights from recent research and real-world scenarios, we'll explore the common channels and impacts of false information, including the growing complexity introduced by AI. You'll learn practical techniques for "prebunking" (inoculation), fact-checking, and debunking, tailored for districts with limited communications staff and close-knit community dynamics. Our goal is to empower you to be the most trusted source of information in your community, safeguard your district's reputation, and maintain focus on your core mission: educating students.

Presenters:

• Laura Langebartels, Director of Communication & Community Engagement, MSD of Wabash County, Ind.

• Melissa McConnell, Manager of Professional Development and Member Engagement, NSPRA