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NSPRA Small District Sup Academy | Crisis Ready Communications: Building a Toolkit and Trust

January 27, 2026


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Dates

Tuesday, January 27, 2026

Time

12:00 PM - 2:00 PM EST

Early Bird Discount Deadline

Tuesday, January 27, 2026

Registration Deadline

Tuesday, January 27, 2026

Location

Tags: Communication Planning Digital Communications (e.g., e-newsletters, websites, video, social media) Engagement (internal/external stakeholders) Ethics and Law Leadership (e.g., counseling, managing, mentoring) Media Relations Tactical Skills Development (e.g., writing, editing, public speaking) Crisis Communications
NSPRA Small District Sup Academy | Crisis Ready Communications: Building a Toolkit and Trust Event Image

NSPRA Academy: Small District Superintendents

Module 4: Crisis Ready Communications: Building a Toolkit and Trust

In a small district, preparing for communication challenges, from daily updates to crises, is essential. This module empowers you to proactively manage messaging by building a robust communication toolkit and leveraging best practices from your network. Curate vital assets like crisis plans and message templates, learn to build unshakable trust, and utilize strategic approaches to navigate any situation with confidence. Build your district's crisis communication readiness – register for this module today!

Presenters:
Sondra Whalen, APR, Director of Student Programs and Communications, Vernon Verona Sherrill CSD (N.Y.)
Melissa McConnell, Manager of Professional Development and Member Engagement, NSPRA

SINGLE MODULE PURCHASE 

Invest in your leadership and your district's success with flexible learning options:

  • Comprehensive Bundle - Full Academy

    • $1500 for NSPRA Members

    • $2000 for Non-Members

  • In-Depth Learning Bundle - 4 modules of your choosing

    • $850 for NSPRA Members

    • $1200 for Non-Members

  • Knowledge Builder Bundle - 3 modules of your choosing

    • $700 for NSPRA Members

    • $975 for Non-Members

  • Core Essentials Bundle - 2 modules of your choosing

    • $500 for NSPRA Members

    • $700 for Non-Members

  • Skill Spotlight - Single module of your choosing

    • $299 for NSPRA Members

    • $425 for Non-Members

Join the NSPRA Small District Superintendents Academy and take control of your district's narrative, no matter your team size!

 


Registration Fees

Member Rate (1 Module)
Early Standard Late
$299.00
Non-Member Rate (1 Module)
Early Standard Late
$425.00
Hotel/Meal Package

Agenda

Speakers

NameOrganizationSpeaking At
Melissa McConnell
National School Public Relations Association  -
Sondra Whalen
Vernon Verona Sherrill CSD  -

Sponsors

Continuing Education

Hotel

Packages