NSPRA Executive Director Announces Retirement Plans for 2021

NSPRA President Kelly Avants, APR, and Executive Director Rich Bagin, APR, are releasing the following joint statement to NSPRA chapter officers and members on Wednesday, Jan. 15, 2020.

We are writing today with important news for our NSPRA members. This week, after careful thought and consideration, Executive Director Rich Bagin, APR, has presented the Executive Board with notice of his planned retirement in mid-2021.

Rich Bagin, APR, at the podium during the NSPRA 2019 National Seminar

It’s with a touch of both sadness and excitement that Rich notified President Kelly Avants, APR, of his plans given his longevity with NSPRA. Rich noted that he is thankful for the support of his staff, board and engaged members throughout the years, who stepped up to assist during his tenure, as NSPRA would not be the beloved association it is today without them.

Providing the Executive Board with an 18-month notice of his retirement allows ample time to conduct a thorough search and leadership transition in which Rich will be an active participant. It is the commitment of our board and the NSPRA staff to each of our members that our work to identify a new executive director for NSPRA between now and May/June of 2021 does not interrupt NSPRA’s positive momentum and service to our membership. Our Executive Board will devote significant time during our March 2020 meeting to develop a search and transition plan that allows for input from throughout NSPRA and ensures success into the future for the organization. Following the March meeting, we will share details of this plan with our members.

On behalf of the Executive Board, I commend Rich for his commitment, expertise and passion devoted to NSPRA over a 32-year career. He has served those of us on the front lines of school communications with talent, innovation and commitment while keeping a steady hand on the business of our association. NSPRA just concluded our most successful year in history and is recognized today as a leader among educational associations; we are excited to see how our next executive director will continue to build on this success into the future.

We are confident that NSPRA will emerge from this leadership transition prepared to continue our growth and success because we are an organization of professionals, just like you, who care about each other and who are committed to building a professional community that sets a standard for quality, integrity and leadership in school communications.


Kelly Avants' signature

Kelly Avants, APR
Chief Communications Officer, Clovis Unified School District
President, National School Public Relations Association

Rich Bagin's signature

Rich Bagin, APR
Executive Director, National School Public Relations Association