How to Say the Right Thing Every Time


This user-friendly resource for school leaders provides practical strategies for improving daily interactions with students, colleagues, parents, and the community. Each chapter presents do's and don'ts for effective verbal and written communication in a variety of situations – from public speaking and working with the media to straight talk for approaching students about sensitive topics such as sex, gangs, and substance abuse.

This revised edition features:

  • How-to’s for dealing with natural and man-made disasters
  • A new chapter on differentiating communication to reach a wide audience
  • A new section on communicating with school board members

Use the tools and real-world examples in this invaluable reference to resolve difficult situations and build positive relationships!

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