Earn Cash for Your Chapter by Promoting New National Memberships

For chapters of the National School Public Relations Association, national membership has its benefits. NSPRA is inviting all chapters to enroll in a cash-back program that will reward them $50 for each current chapter member converted into a new NSPRA membership by May 2022.

Want to earn money from NSPRA to support your local chapter programs?

Chapter officers, enroll your chapter now in this cash-back program! Just follow these steps:

  1. Fill out the participation letter of agreement (fillable PDF). Return it by email to tjones@nspra.org by Oct. 31, 2021.
  2. Send your complete chapter membership roster to tjones@nspra.org by Oct. 31, 2021 (see chapter deadlines for 2021-22). Send the roster as a spreadsheet that includes each current chapter member’s name, title, employer/organization, mailing address, city, state, postal code and email address. Microsoft Excel spreadsheets and Google Sheets are welcome. NSPRA will use the roster to create a baseline count of chapter members who are national members in October 2021.
  3. Distribute two emails that market NSPRA membership to your current chapter members. Send the first email by Monday, Nov. 19, 2021, and the second email by Thursday, March 31, 2022. NSPRA provides sample marketing email content, which you can adapt as necessary. Include tjones@nspra.org in the distribution list for the marketing emails or forward a copy to the same email address after the fact.
  4. Optional: Promote NSPRA membership on chapter social media pages. This is an additional way to spread awareness and increase the likelihood that your chapter members will join NSPRA. Use sample social media posts content provided or write your own. Be sure to tag NSPRA on Facebook, Twitter, Instagram and LinkedIn when you post there.

Wondering how the program works?

If a chapter enrolls in the 2021-22 cash-back program for NSPRA chapters, it will earn $50 for each current chapter member as of Oct. 31, 2021, who becomes a new NSPRA member between then and Sunday, May 30, 2022. For the final cash-back calculation, NSPRA will use the chapter membership roster submitted in October to determine if any chapter members became new NSPRA members between then and May 2022.

The cash-back reward is for new national memberships only among current chapter members as of October 2021. Renewals of NSPRA memberships among current and past national members will not count toward a chapter’s cash-back rewards. NSPRA will announce the results of the program and reward amounts to participating chapters in June 2022.

Additional resources

Key dates

  • Oct. 31, 2021—Deadline to submit signed participation letter of agreement and chapter membership list to NSPRA. (See chapter reporting deadlines for 2021-22.)
  • Nov. 19, 2021—Deadline to send first email to chapter members. 
  • March 31, 2022—Deadline to send second email to chapter members.
  • Oct. 31, 2021 - May 30, 2022—Cash-back program period for chapters' recruitment of new national members. 
  • June 2022—Program results/reward amounts announced to participating chapters.